Wednesday, December 17, 2014

Adidas to extend kit sponsorship with Nigerian Football Federation

Adidas, has provisionally extended its kit sponsorship deal with the Nigeria Football Federation, NFF, pending a contract renewal.

The Chairman of NFF, Amaju Pinnick, told reporters on Tuesday in Abuja that the football house plans to renew the contract, which would expire at the end of December.

According to Mr. Pinnick, the leadership crisis that engulfed the NFF is responsible for the delay in the renewal of the kit sponsorship contract.

"We requested for an extension which has been granted to us and we will see how we can tidy up and get Adidas back because we have a prime commodity in the Super Falcons playing in the World Cup next year.

"We have thirteen national teams not just the Super Falcons; the truth is, if we don't sit down to do things properly, there is no way you are going to achieve any good result.

"If you jump into a problem, it lingers as a problem.

"So we are taking our time sitting down and looking at it to come out with something that you will see and say I am proud to be a Nigerian".

Adidas, which has been kitting Nigerian national teams for about a decade now, entered into the about-to-expire deal with NFA in 2011.

The total value of the deal is worth about 10 million euro, a massive increase from the 200,000 euro deal of the contract which expired in 2010.

Premium Times

Related story: Adidas drops Nigeria Football Federation

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