Showing posts with label Nollywood. Show all posts
Showing posts with label Nollywood. Show all posts

Monday, June 10, 2024

Drowning of Nollywood start forces industry to look at safety

The last video that Nigerian actor Junior Pope made for his more than two million Instagram followers eerily foreshadowed his death.


“You see the risks, people, we take to entertain you,” the 42-year-old shouts above the noise of a small motor boat as it speeds along the River Niger.

He laughs - it is not clear if it is out of joy or nervousness - and tells the driver to slow down.

“I am begging the captain, that I’m the only child and I have three boys,” the actor - whose real name was John Paul Odonwodo - booms as he notices with alarm some water coming into the boat.

The next day the Nollywood star was dead. He drowned in the same river, after a boat he was travelling in collided with a fishing canoe.

Four others, including film crew members, were also killed.

The death in April of one of the biggest names in Nigeria’s renowned movie business - he had more than 100 films under his belt - sent the industry into shock.

Actors have since been speaking out about Nollywood’s poor safety record and calling for change.

Nollywood is the third largest film industry in the world - after Hollywood and India’s Bollywood.

It produces more than 2,500 films a year: some are by large, established production houses, but there are dozens of smaller companies riding on the coat-tails of one the country’s huge success stories.

After the fatal accident, the Actors Guild of Nigeria immediately responded, saying that all filming in and around rivers would be suspended indefinitely.

It then called for safety standards to be implemented and observed.

A preliminary report into the capsizing from the Nigerian Safety Investigations Bureau released last month found multiple failings:

. the driver was not certified to operate the boat
. the boat was not registered
. only one person was wearing a life jacket
. that passenger, one of eight survivors, had brought the life jacket on board themselves.

In a now-deleted Instagram video posted soon after the incident, the film’s producer, Adanma Luke, said she had been told there were life jackets and Junior Pope was offered one but did not take it.

“I have been so traumatised. I have been so cold. This whole thing still feels like a dream to me. I wish I could still wake up from this dream,” she said in the video.

She later wrote: “My heart is shattered in pieces as I write this… I find myself praying, how can we turn back the hands of time?”

Ruth Kadiri, a top actor, producer and screenwriter who knew Junior Pope well, says he tended to be happy and "extremely hyper".

“He always brought in the positive energy… and I think he was really loved by all,” she told the BBC’s What in the World podcast about her friend.

She went on to say that incidents like the one that killed Junior Pope are far too common in Nollywood.

Kadiri remembers an incident when she almost drowned during filming - making her think about the fear the actor “must have felt at the last minute of his life”.

“I had to shoot a movie so we couldn’t use life jackets," she says.

“I asked the team if everything was OK and they said the canoe was fine. So I got on the boat, they started to paddle, and the canoe just tumbled into the river."

She was saved by a colleague who grabbed her in the water.

The star, who has more than six million Instagram followers, is now calling for change.

However, she says she understands the temptation for actors who want to get on to do something that is potentially unsafe.

“We all do crazy things for the love of this job. We do things we normally would not do.

“As you grow, you learn to put your needs first. Not because you don’t like the production, but because if something goes wrong, that’s the end of it.”

Kadiri says that safety is an industry-wide issue but whereas the bigger, well-funded productions can take measures, many smaller operations are unable to afford the extra costs.

In order to improve things, she suggests that a safety regulatory body should be established that can have people on film sets.

“The director is thinking about creating the content, the actor is thinking about getting in character, so let us create an extra body. It might save a lot of stress.”

Actor Chidi Dike says Junior Pope’s death was “an awakening to all”.

He agrees that “safety hasn’t been taken very seriously”, but notes that there have been some improvements.

He has noticed that directors and producers are now trying to make sure filming does not go late into the night, which in the past has meant dangerous night-time journeys home.

“Everything is risky... driving very fast. There was one time I was coming home really late and I almost got into an accident," he told the BBC.

"But it is better now."

It is an unexpected legacy for the effervescent actor with a huge catalogue of films, but Junior Pope’s final video may well turn Nollywood into a safer place to work.

By Hannah Gelbart, BBC

Monday, June 3, 2024

Video - Investors eye a slice of "Nollywood"




Nigeria's movie industry continues to captivate audiences and attract significant foreign investment. With vibrant storytelling and improved production quality, foreign investors are now eyeing a slice of one of the world's largest film industries.

CGTN

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Thursday, May 23, 2024

Nigeria bans smoking, ritual killings in movies, music videos, skits

The National Film and Video Censors Board (NFVCB) Tuesday announced that it would henceforth restrict the depiction of smoking, ritual killings and money rituals in movies, music videos and skits.

NFVCB’s Executive Director, Shaibu Husseini, disclosed this in Enugu at a National Stakeholder Engagement on the “#Smoke-Free Nollywood” campaign, which was organised in collaboration with Corporate Accountability and Public Participation Africa (CAPPA).

Mr Husseini said the federal government would prohibit the depiction and glamorisation of smoking, violence, criminal acts, immoral acts, ritual killings and money rituals in Nollywood, Nigeria’s film industry.

He said the country faced a film “industry emergency requiring bold and ambitious actions” from parents, guardians, and stakeholders.

“Therefore, after a series of engagements, the NFVCB, in collaboration with CAPPA, decided to make Subsidiary Regulations to address smoking in movies since this aspect was not expressly spelt out in the extant Law.

“Today (Tuesday), I am delighted to announce to you that the Honourable Minister of Arts, Culture and the Creative Economy, Hannatu Musa Musawa, under Section 65 of the NFVCB Act 2004, has approved the “Prohibition of Money Ritual, Ritual Killing, Tobacco, Tobacco Product, Nicotine Product Promotion, Glamorization, Display in Movies, Musical Videos and Skits” Regulations 2024. We have forwarded the approved copy to the Federal Ministry of Justice for Gazette,” the official said.

Mr Husseini explained that the goal was eradicating smoking in movies and skits.

He added, “We will work with the industry to see how we achieve zero, completely smoke-free Nollywood.”

He identified the tobacco industry’s tricks to promote smoking but expressed confidence that the government was prepared to counter them.

Mr Hussein said: “Of recent, we realised that tobacco industries hide under the banner of entertainment to flaunt smoking. The NFVCB is well prepared to take leadership in this regard and has planned and begun implementing innovative ways to achieve its mandate, especially at this crucial time when the National Assembly is insisting that there is “Need to Curb the Rising Spate of Cultism, Trafficking, Consumption of Illicit Drugs and other Substances among Youths in Nigeria”.

“The Board had been urged to undertake detailed enlightenment programs in secondary schools, tertiary institutions, local communities, faith groups and other institutions, as well as impose restrictions on home movies promoting social vices.”

Participants at the event included veteran and top filmmakers, producers, scriptwriters, marketers, and distributors from across the country, such as Zeb Ejiro, Fred Amata, Segun Arinze, Bolaji Amusan, and The Aneke Twins, as well as leaders of various guilds and associations in the Nigerian film industry.
Smoke-free Nollywood

The participants affirmed their commitment to a pro-health Nollywood by signing a pledge to ensure a smoke-free Nollywood.

CAPPA’s Executive Director, Akinbode Oluwafemi, stressed the need for stakeholders to work towards a Smoke-Free Nollywood in the interest of a healthy future for Nigerian children.

Mr Oluwafemi said, “Shockingly, studies have shown that smoking remains prevalent in Nigerian movies in contravention of the NTC Act and the Tobacco Control Regulations 2019, which explicitly prohibits tobacco advertising, promotion, and sponsorships in movies and entertainment. There is also a clear provision for warnings that should accompany any tobacco depiction necessary for “Historical Accuracy and Artistic Expression.”

“With the power to tell the Nigerian story, shape our future, and build a genuinely productive society, Nollywood ensures that the growing concerns of non-communicable diseases in Nigeria are addressed. Movies and music videos must reverse the role they play in painting smoking and tobacco use as an excellent way of life.

“With more than five million young Nigerians aged 15 years addicted to smoking cigarettes, our job, not just as movie practitioners and industry experts but also as parents, is to rise to the occasion and act right to protect our children and prepare for a smoke-free future. We are at a point where we must stop the glamorisation of smoking and, instead, promote healthy lifestyles.”

In-Country Coordinator of Campaign for Tobacco-Free Kids (CTFK), Michael Olaniyan, who delivered a presentation titled “A Code of Practice for Smoking in the Entertainment and Plenary for Next Steps”, urged stakeholders to be careful not to breach the NTC Act while shooting movies.

He added that the Act demands the prohibition of avoidable/unnecessary smoking scenes, avoidable/unnecessary tobacco use of any kind, glamorisation of tobacco use, tobacco brand marking, tobacco product placements and sponsorship by tobacco companies, among others.

Consensus

The Nigerian Film Corporation (NFC)’s Managing Director/Chief Executive Officer, Ali Nuhu, backed the move to rescue “vibrant and energetic youths from the claws of smoking-related and early health challenges.”

Mr Nuhu, who was represented by the NFC’s Director, Public Affairs, Brian Etuk, lamented that most Nigerian youths have become victims of circumstances having taken to smoking habits, with consequential health challenges and damage to body organs.

“We must, therefore, use the power of film/movie to help address the gradual but avoidable drifts that are ultimately life-threatening.”

Concurring, Enugu State Commissioner for Culture and Tourism, Ugochi Madueke, noted the “incredible influence” Nollywood holds over public perceptions and behaviours and urged film industry professionals to promote public health by making movies smoke-free.

The Alliance Coordinator for the Nigeria Tobacco Control Alliance, Olawale Makanjuola, congratulated the NFVCB, adding, “We all know the role film, and most importantly, Nollywood, plays in our culture. For us, there is no better partner than the NFVCB and the creative industry in ensuring our screens remain smoke-free, thereby strengthening our public health infrastructures.”

By Jayne Augoye, Premium Times

Thursday, April 18, 2024

Nigerian film star Amal Umar arrested on bribery charges

One of Nigeria's most popular actresses has been arrested for allegedly trying to bribe a police officer in Kano state.


Police say Amal Umar gave an officer 250,000 naira (£137; $175) to have her impounded car released.

Her lawyer Adama Usman says she denies the charges, saying it was a police officer who first asked for money.

She has appeared in hundreds of movies over the past decade and is also well known in neighbouring countries.

Amal, as she is known by fans of Kano's film industry, Kannywood, has millions of followers on social media.

According to the police, Amal's car was seized over a year ago on suspicion it had been purchased using proceeds of fraud allegedly committed by her boyfriend.

"She gave our officer 250,000 [naira] with a promise to bring more money," Kano police spokesman Bashir Muhammad told the BBC.

Amal's lawyer Mrs Usman told the BBC they would continue to fight the case in court as she thinks the Fuska Biyu star was coerced.

"This is simply a case of abuse of her rights. We won the initial case in court where they were trying to link her with her boyfriend's activities which she has no hands in," the lawyer told the BBC.

"But the police are yet to obey court orders four months in by still holding on to her car.

"On this case of attempted bribery they are claiming, we are going to pursue it to the end because she was called to come and collect her car only for things to change," the lawyer said.

Amal, 24, has been freed on bail.

Police say Amal's boyfriend Ramadan Inuwa is wanted on charges of obtaining money by false pretences and is still at large.

He has not commented on the accusations.

By Mansur AbubakarBBC

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Monday, April 8, 2024

Video - Trailer for Nigerian documentary COCONUT HEAD GENERATION



The words and emotions of students at the University of Ibadan in southwestern Nigeria, presenting spirited debates over power imbalances and heated discussions around ethnicity, feminism, and gender.

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Friday, April 5, 2024

Kannywood filmmakers in Nigeria face jail if they show violence

Filmmakers in northern Nigeria's Kannywood movie industry have been told they risk a jail term if they portray violence in their work or have scenes with cross-dressers in them.

Kano state's censorship unit says it wants to protect society as films play a huge role in shaping behaviour.

The bans resulted from public complaints, it says.

There is rising concern about violent crime. The authorities also say cross-dressing is not part of local culture.

Kano's authorities are under pressure to deal with an increase in robberies committed by gangs.

"Whether we like it or not Kano has a thug problem and films contribute to it by their portrayals and it is where some learn how to go about it," said the censorship unit head, Abba al-Mustapha, in a video shared on social media.

Kano is one of the 12 mostly Muslim states in northern Nigeria which implement Islamic law, or Sharia. alongside secular law.

Mr Mustapha said that cross-dressing, when men wear women's clothes or vice versa, was against local practices.

Such scenes are often included in films to inject an element of comedy.

He said directors who had already finished films that contain banned scenes had one month to make changes.

However, he said that films already in circulation would not have to be withdrawn.

"We can't control what has happened in the past but we can draw a line from now and make things better which we hope to do."

Film director Aminu Mukhtar Umar told the BBC the bans might stifle creativity and freedom of expression which is the backbone of any movie industry.

"The better way to do this would've been to bring in experts on these issues to meet with Kannywood writers so that knowledge would be gained on how to go about it."

Mr Umar had issues with the censorship unit in 2022 for his film Makaranta, which was deemed immoral.

It was a film about sex education and also tackled issues like female genital mutilation.

Kannywood, which really took off in the 1990s, is inspired by India's Bollywood films, which explains the affection for songs and dance in the majority of its films.

It is based in Kano, hence the name. Although not all films are made in the state, it is by far the main market so even those films produced elsewhere would have to comply with Kano state regulations.

Kannywood plays second fiddle to southern Nigeria's more glamorous Nollywood scene, which is better known globally.

However, it still produces hundreds of films each year, which are also popular in countries where there is a Hausa-speaking population such as Ghana, Cameroon and Niger.

In order to comply with Sharia, male and female actors are not allowed to touch each other even if they are portraying a husband and wife.

By Mansur Abubakar, BBC

Thursday, March 21, 2024

Idris Elba to direct short film ‘Dust to Dreams,’ in collaboration with Nigeria's EbonyLife Films

Golden Globe winner Idris Elba has announced that he will be writing and directing an upcoming short film in an ongoing commitment to empower Africa’s creative economy, slated to star music icon Seal and backed by Nigerian superproducer Mo Abudu.

Backed by Nigerian superproducer Mo Abudu, the short film titled “Dust to Dreams” is written by Elba and will feature a star-studded cast topped by Seal, alongside Nollywood actresses Eku Edewor and Atlanta Bridget Johnson. Former Nigerian Idol contestant Constance Olatunde (also known as “Konstance”) will also be making her film debut.

The project is part of a collaboration announced last year between the “Luther” and “The Wire” star with Abudu’s EbonyLife Films, to develop emerging African talent and support creative industries throughout the continent – as well as the African Export-Import Bank (Afreximbank), through its program called Creative Africa Nexus (Canex). Abudu will serve as both executive producer and producer.

Plot details are scant, but a press release shared the following synopsis: “Set against the vibrant backdrop of Lagos, Nigeria, the film follows the relationship between a mother and her teenage daughter, as she meets her father for the first time.”

Expressing her excitement about the collaboration, Abudu shared, “I am delighted to be working with Afreximbank and this incredibly talented team. ‘Dust to Dreams’ is a story close to my heart, and I’m thrilled to bring it to life with such passionate collaborators.”

Abudu has been described by Forbes as “Africa’s Most Successful Woman” and ranked as one of the “25 Most Powerful Women in Global Television” by The Hollywood Reporter.

Elba – a Brit of Sierra Leonean and Ghanaian descent ­– made his feature directorial debut in 2018 with British crime drama “Yardie.”

By Leah Collins, CNN

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Monday, March 4, 2024

Nollywood actor John Okafor has passed

Nigerians are mourning popular Nollywood actor John Okafor, better known as Mr Ibu, who has died at the age of 62.


"I announce with [a] deep sense of grief that Mr Ibu didn't make it," said Actors Guild of Nigeria President Emeka Rollas on Saturday.

He said the actor had a cardiac arrest.

Okafor rose to fame two decades ago in the film Mr Ibu - which became his career-long nickname.

It is still regarded as one of the best Nigerian performances in a comic role.

He went on to star in more than 200 Nollywood films - including Keziah, 9 Wives and several Mr Ibu sequels.

"Rest well, sir," said actress Mercy Johnson-Okojie in her tribute. Law professor and former UN rapporteur Joy Ezeilo said the actor was a "beloved" figure who "brought laughter to many".

Nigeria's Culture Minister Hannatu Musawa described him as a household name who had made families smile throughout his career.

According to local reports, Okafor died at an undisclosed hospital in Lagos state.

The actor's health issues first came to public attention last year. One of his legs was amputated in November after fans donated to a crowd-funding scheme for his medical bills.

Since then, his son Daniel Okafor and adopted daughter Jasmine Chioma have been arrested on suspicion of hacking into his phone and taking $60,700 (£47,800) for themselves.

The pair have not commented since their arrest in January and are expected to appear in court on 11 March for the next hearing.

Okafor's last years were "tumultuous", Nigeria's Punch newspaper said, with the actor claiming to have survived several attempts to poison him.

Local media say he is survived by his 13 children.

By Natasha Booty & Mansur Abubakar, BBC

Monday, January 29, 2024

Video - Nigeria box office revenue soars as popular releases draw crowds to cinemas



Nigeria's cinemas have announced cumulative revenue of 21.5 million dollars over the past three years. Analysts attribute the strong performance to a combination of popular film releases and a surge in ticket sales

CGTN

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Monday, December 11, 2023

Filmmakers in Nigeria turn to YouTube for distribution

For the past five years, Nigerian actor, producer, and director Ibrahim Yekini has released most of his movies exclusively on YouTube. In November, he posted two of the biggest films of his career on the platform, which have garnered over 1.5 million views in total so far. Yekini — who starred in one of Netflix’s most successful Nigerian originals, Jagun Jagun, in 2023 — told Rest of World he has earned thousands of dollars from his YouTube releases.

“We moved to YouTube to escape CD piracy, which has now reduced,” he said.

Another popular Nigerian filmmaker, Seun Oloketuyi, decided to start releasing his movies on YouTube in 2022, after battling piracy for years. “All it takes is just one person going to the market to buy one copy of the CD and send it to the U.K. and the U.S.,” he told Rest of World. “The person in these countries makes multiple copies and sends them to multiple African stores.”

Oloketuyi has since released six films exclusively on YouTube, and plans to release two more before the end of 2023.

He and Yekini are among a growing crop of filmmakers in Nigeria — home to Nollywood, Africa’s largest film industry with around 2,500 films produced annually — who are using YouTube as a movie streaming platform. They told Rest of World they consider it a more democratic alternative to Netflix, Prime Video, and Showmax. Uploading their content on YouTube allows them to control the distribution of their work, without fear of piracy.

Selling movies to Netflix, Prime Video, and Showmax can be challenging as these platforms are too picky, Oris Aigbokhaevbolo, a Nigerian film critic, told Rest of World. “For low-budget productions, YouTube has had the most impact. For those who have built a following on the platform, there’s no real revenue sharing, [unlike] cinemas,” he said. “There are also lower expectations of quality — something Nollywood loves. You don’t have to shoot in multiple locations, even if your script calls for it. Low costs, dollars, obscure revenue sharing. What’s not to love?”

Its popularity among filmmakers has made YouTube a bigger streaming service in Nigeria compared to platforms like Netflix, Godwin Simon, who researches streaming media and the platform economy at the Queensland University of Technology, told Rest of World. “So many of them now produce direct-to-YouTube films so that they could make money and also pay the cast and crew,” he said. Nigeria reportedly has around 31.6 million YouTube users, and about 169,600 Netflix subscribers. YouTube did not respond to Rest of World’s request for comment.

Some filmmakers sell their movies to YouTube channels that aggregate content from the country. These aggregators operate just like streaming platforms, acquiring content or striking profit-sharing partnerships with filmmakers to exclusively release content on their channels.

Some YouTube channels also commission original content made exclusively for them. Rest of World found at least 10 Nigerian film channels on YouTube that post new releases at least once a week.

“We have a lot of people submitting their content, but we have a policy of screening all the content and making sure they are all on par with what our subscribers will want to watch,” Lekan Wasiudeen, a network engineer-turned-film producer who runs the Libra TV channel on YouTube, told Rest of World. Libra TV, launched in August 2015, now has more than 550,000 subscribers, and over 100 million views across 400-plus videos. The channel uploads at least three new movies each week.

ApataTV+, a Nigerian YouTube film channel with 1.69 million subscribers, has racked up more than 479 million views since its launch in September 2015, creator Olusola Akinyemi told Rest of World. “We publish and delete [movies] based on the contracts with our partners,” he said. “We procure movies and also do profit-sharing with our producers.”

Oloketuyi said the prospect of earning in U.S. dollars makes YouTube attractive to Nigerian filmmakers. He said he once made a film with a budget of 1 million naira ($1,200), and received $3,500 in his first check from YouTube.

But earnings from YouTube are still limited, Oloketuyi said.

In Nigeria, YouTube ads are not very sought-after, according to Olawale Adetula, founder of TNC Africa, a Lagos-based film production company. TNC Africa started out by making drama series for YouTube, and now produces original content for Netflix.

YouTube makes money from the ads that run before, during, and after videos, and shares those earnings with creators. For premium users who don’t see ads, YouTube shares a fraction of the viewers’ subscription fees with creators. Some Nigerian creators are now looking for ways to target YouTube viewers in the U.S. and the U.K. as they believe that would improve their earnings.

“If I make a video and … get a million views and all my viewers are from Nigeria … I’ll probably get paid $1,000 or maybe $1,500,” Nigerian YouTuber Tayo Aina told Rest of World. “If that same video had 1 million views from America, [I would] probably make like $10,000 to $15,000.” Anita Eboigbe, a Nollywood critic and co-founder of trade publication Inside Nollywood, believes targeting global audiences will give local filmmakers more room to diversify their income on YouTube. “You need to create demand for your content so people are going to stumble on it,” she told Rest of World. “It comes down to expanding your market, which is now equal to influence, money, and impact at a bigger scale than what you’d have if you limit it to just Nigeria.”

The shift to YouTube has helped Nigerian filmmakers fight piracy, which is rampant in the country. The illegal distribution of movies is so widespread that there are organized groups controlling the industry, Adetula said. Before YouTube became a popular option, producers often had no alternative but to sell their films at cheaper rates to piracy platforms. “[Those were] some of the compromises producers were making back then because of the limitation of distribution channels,” Adetula said. “Platforms like YouTube reduce piracy.” 

By Damilare Dosunmu, Rest of World

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Friday, November 24, 2023

Daughter of Richard Pryor Shooting Nollywood-Hollywood Film In Nigeria

Rain Pryor, the daughter of American comedian and actor, Richard Pryor, has commenced shooting of her Nollywood-Hollywood film project in Nigeria.

The untitled film centers around the Yoruba Ifa Mythology, a subject she has studied over the years, then decided to make a movie about.

As an actress, Rain has featured in several film and TV credits and sitcoms including Head of the Class and Rude Awakening.

The film, which is her debut directorial role, is a cross-cultural affair that unites Nollywood and Hollywood talents, with Nollywood actor, Odunlade Adekola in the lead role as Oba Fagbemi.

“I am a fan of Nollywood. In the last year and a half, Nollywood has flooded the United States through Netflix and other streaming platforms, and I have watched King of Boys, Jagun Jagun among others. I have also watched Adekola’s acting range and what he can do and believe he possesses what is needed for the character of Oba Fagbemi in the film, and that’s why I chose him,” said the 53-year-old actress who was renamed Osunyemi Oriomodun (Osun Priestess).

For Rain, the project is life-changing as it was for her late father who had visited Africa during his lifetime.

“I have a family that is rich in tradition and culture, and when I travelled to Nigeria to learn about the Yoruba culture, predominantly Ifa, I thought how can I collaborate with Nigerians and Black Americans to create something that is a mixture of Hollywood and Nollywood? My father made profound changes in his life when he came to Africa, and felt that he found his soul and himself, and here I am, doing the same thing, finding my place.”

Arguably the first of its kind, in terms of magnitude of the collaboration between the two film industries (Nollywood and Hollywood), Rain is confident it will excite viewers in the United States and Nigeria with its rich and cross-cultural plot.

Working closely with her to achieve this feat are Nigerian filmmaker Bola Attah, and Arts Consultant, Chike Nwoffiah. Both serve as executive directors in the project contributing their expertise to the success of the film.

By Samuel Abulude, Leadership

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Monday, October 23, 2023

Video - Netflix Hit The Black Book examines Justice in Nigeria

A Nigerian action thriller that tells a gripping story of corruption and police brutality in Africa’s most populous country has reached record viewership numbers on Netflix charts globally. It's a reminder of the power and potential of Nigeria's rapidly growing film industry.

“The Black Book” has taken the streaming world by storm, spending three weeks among the platform’s top 10 English-language titles globally, peaking at No. 3 in the second week.

It garnered 5.6 million views just 48 hours after its Sept. 22 release and by its second week was featured among the top 10 titles in 69 countries, according to Netflix.

"Films are made for audiences, and the bigger the audience for a film, the better the chances of your message going out,” producer Editi Effiong told The Associated Press. “The reality for us is that we made a film, made by Nigerians, funded by Nigerian money, go global.”

Nollywood, Nigeria's film industry, has been a global phenomenon since the 1990s when it rose to fame with such films as “Living in Bondage,” a thriller with Kunle Afolayan's Anikulapo released in 2022 and peaking at No. 1 on Netflix's global chart. It is the world's second-largest film industry after India based on number of productions, with an average of 2,000 movies released annually.

Nollywood's latest blockbuster, “The Black Book,” is a $1 million movie financed with the support of a team of experts and founders in Nigeria’s tech ecosystem and is Effiong’s first feature film.

It tells the story of Nigeria’s checkered past, spanning a period of 40 years from when military regimes killed and arrested dissidents at will until the present day, when police brutality and abuse of power remain rampant.

The film opens with the abduction of family members of the head of the Nigerian oil regulatory agency, aided by corrupt police officers working for top politicians.
To cover their tracks, the police kill a young man framed as the suspect in the kidnapping — not knowing he was the only child of a former special operative who abandoned his weapons for the pulpit.

In his prime, the character of ex-officer-turned-pastor Paul Edima — played by Nigerian movie icon Richard Mofe-Damijo — was known as Nigeria’s “most dangerous man” with a past punctuated by assassinations and involvement in several coups across West Africa.

Portrayed as a repentant man who has turned over a new leaf after being inspired by his favorite Bible passage 1 Corinthians 5:17, Edima feels compelled to take revenge for his son’s death after failing to convince authorities his son is innocent.

The issue of delayed justice is not new in Nigeria. Many on Friday remembered the deadly protests of 2020 when young Nigerians demonstrating against police brutality were shot at and killed. Three years later, rights groups say many victims of police abuse still haven't gotten justice.

For Edima, justice for his son comes at a cost. One by one, he hunts down the officers behind his son's death, leading him to the army general behind the plot — coincidentally his former boss.

“It is a fictional narrative, but this is what Nigeria was,” Effiong told the AP.
He believes Nigeria is not doing a good job of teaching its history in the schools and letting young people understand how the country’s past is shaping the present.

“A society must be changed positively by art, and so there was an orientation on our part to, through the film we are going to make, reflect on this issue (of police brutality),” Effiong said.

While a government-commissioned panel of inquiry investigated the protest shootings in Nigeria’s economic hub of Lagos in 2020, Effiong attended its meetings and provided live updates via his page on the social media platform X, formerly known as Twitter. At the same time, pre-production for the movie already had begun.

“We must tell the truth in spite of the circumstances," he said. "Justice is important for everyone: the people we like and the people we do not like — especially the people we do not like,” he said.

Some have said the movie's plot is like that of the American action thriller John Wick. It is a surprising but flattering comparison that also testifies to the movie’s success, Effiong said.

The movie also has been lauded as signifying the potential of the film industry in Nigeria as well as across Africa. The continent's streaming on-demand video (SVOD) market is expected to boast a robust 18 million subscribers, up from 8 million this year, according to a recent report from market intelligence firm Digital TV Research.

According to a Netflix spokesperson, entertainment with local stories remains the core of the platform’s main objective in sub-Saharan Africa. “Africa has great talent and world-class creatives, and we are committed to investing in African content and telling African stories of every kind,” Netflix said in a statement.

In Nigeria, the movie industry is at “the point right now where the world needs to take notice,” Effiong said.

He said that's because. “The Black Book is a film by Black people, Black actors, Black producers, Black money 100%, and it’s gone ahead to become a global blockbuster.”

AP

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Monday, October 16, 2023

Video - Mami Wata selected as contender for 2024 Oscars

Nigeria has selected Sundance Festival award-winning film, “Mami Wata” as its contender for the 96th Academy Awards’ International Feature Film (IFF) category.

Written and directed by C.J. Obasi, the film is an exploration and creative reimagination of the mythology of a titular mermaid-deity of West African folklore, and one which, among other things, celebrates womanhood.

The Nigerian Official Section Committee (NOSC) for the IFF said it selected the film for its “relevant theme – multiple generations of women at the forefront of society’s well-being, its unique approach to a story of pre and post-colonial African societies, as well as its technical and artistic excellence.”

The NOSC voting members include: Stepanie Linus – award-winning actress and Chairperson of NOSC; Dr. Chidia Maduekwe – M.D Nigerian Film Corporation (NFC); Dr. Victor Okhai – President of Directors’ Guild of Nigeria (DGN); Omotola Jalade-Ekeinde – veteran actress; Mr. Andy Amenechi – former President of DGN; Yibo Koko – theater practitioner; and Izu Ojukwu – writer/director.

Others are Adetokunbo ‘DJ Tee’ Odubawo – Cinematographer; Emem Isong – writer/producer; Dimeji Ajibola – director; Jude Idada – writer/director; Ngozi Okafor – producer/costumier; John Njamah – actor/director; and Meg Otanwa – actress/polyglot.

“I’m excited to announce a milestone in our NOSC journey: our first Pidgin film submission to the Academy, marking our commitment to diversity and global representation. I urge filmmakers not to relent in enhancing their skills, and elevate production to global standards,” Linus stated.

“Mami Wata” advances in the Oscars race having received the highest votes from the 14-man committee. The next stage of the film will be determined by the IFF Executive Committee.

Shot on location in the Republic of Benin, “Mami Wata” tells the story of a beach-side community that must interrogate previously held beliefs when a stranger washes up ashore and further threatens its harmony.

The film, which had its theatrical releases in Nigeria and other countries, won the Special Jury Award at Sundance Film Festival 2023 for its vivid black-and-white cinematography.

The 96th Oscars will take place on Sunday, March 10, 2024. The show will air live on ABC and in more than 200 territories worldwide from the Dolby Theatre at Ovation, Hollywood.

By Chinelo Eze, The Guardian

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Thursday, January 5, 2023

WURA - First Telenovela from Nigeria to premiere in January






 

 

 

 

 

 

 

 

 

 

With an early new year gift unveiling, the African streaming platform Showmax, which has given a lot of originals since the beginning of 2022, announced that Nigerians are in for a new ride in 2023.

The streaming platform is set to launch a new original telenovela titled ‘Wura’ in January 2023.

According to them, the new series is a Nigerian adaptation of the hit South African 1Magic telenovela, ‘The River’.

With over 200 episodes, Wura is billed to be the platform’s first and longest-running Nigerian telenovela.

The series will debut on Showmax on the 26th of January, with four episodes, weekly adding to Showmax’s library of local content and investment in Nigeria’s film industry, Nollywood.

In a constructed spotlight, the story, which is set against the backdrop of the gold mining industry in the Iperindo community of Osun state, tells the story of Wura-Amoo Adeleke, a perfect wife, a loving mother of two and, in a twist, the ruthless Chief Executive Officer of the fictional Frontline Gold Mine.

In the eyes of her family, Wura is faultless and a saint, but when it comes to running her business empire, she is the ultimate iron lady who doesn’t care whose ox is gored in her path to get what she wants.

This series stars Nollywood veterans and fast-rising new stars, including Scarlett Gomez, who is cast as the lead Wura Amoo-Adeleke.

Famous Nollywood Yoruba actor Yomi Fash-Lanso plays Anthony Amoo-Adeleke, and Nollywood veteran Carol King stars as Grace Adeleke in the series.

Other cast members are Ray Adeka as Jejeloye “Jeje” Amoo, Iremide Adeoye as Lolu Adeleke, Ego Iheanacho as Iyabo Kuti, Martha Ehinome as Tumininu “Tumi” Kuti, and Lanre Adediwura as Olumide Kuti.
 

Storyline

In Iperindo, where the show is set, although the story is fictional, the place is a natural, small community in Osun state in the South-Western part of Nigeria. It is one of the clusters of seven gold deposits around Ilesha town.

But, despite the promise that the presence of the precious metal holds for Iperindo and surrounding communities, residents are still plagued by poverty and exposed to environmental disasters due to mining activities. Wura, though fictional, will throw some light on this.

Speaking ahead of the show’s launch, Executive Head: content and West Africa Channels, MultiChoice Nigeria, Busola Tejumola, said: ‘Wura: explores the untold story of gold mining in Nigeria. Each scene is carefully crafted thoroughly,

Also, multiple award-winning makers of Wura, Rogers Ofime, said, “Wura gives all the emotions that a well-rounded series should; it will pull you into its world of intricacies, whodunit, deceit, triumph, and suspense from the very first frame to the last”.

By Solution Emmanuel, Premium Times

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Tuesday, September 27, 2022

Video - Why is Nigeria’s Nollywood failing to make awards shortlists?



Despite the growing popularity of Nigerian movies, Nollywood is struggling. It is ranked as the world's second-largest producer of films, but lacks the resources to compete with Hollywood and Bollywood. Al Jazeera looks at the challenges in an industry that releases hundreds of films a year - but fails to make the shortlist at international festivals. Al Jazeera’s Ahmed Idris reports from Lagos, Nigeria.

Al Jazeera 

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Friday, September 16, 2022

Video - Nigeria’s entertainment sector contracts



Nigeria’s entertainment sector has contracted for the first time since 2019. Data from the Country’s Statistics Agency says the entertainment sector's GDP shrunk by nearly 6 percent despite overall growth in a nation that is home to Africa’s largest economy. Kelechi Emekalam has more. 

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Friday, August 5, 2022

Amazon Prime Video launches local service in Nigeria

Amazon Prime Video today announced the launch of the localized version of its streaming service in one of Africa’s biggest markets: Nigeria. Just as it did in Southeast Asia some days back, the tech giant is attempting to boost its subscriber push in new markets like Africa by increasing its investment in local production, unveiling slates of localized originals and introducing discounted Amazon Prime membership offerings to customers.

Amazon Prime Video launched in Africa in 2016 as part of its global push across more than 200 countries worldwide, bringing some serious competition to Netflix’s global plan launched that same year. However, versions of the service available in the region have never featured the local-language interfaces, subtitling and original content offerings typical in more developed markets.

That changes today in Nigeria and the whole of Africa as the company plans to launch in other markets like South Africa. In a tweet by its official account, Prime Video Naija, the company said that customers in Nigeria can stream more than 20,000 original TV shows and movies within its ecosystem, such as “The Boys,” “All or Nothing,” “Reacher” and “All the Old Knives.” According to its website, the service will cost ₦2,300/month (~$4) after a seven-day trial. Thus, for the first time, users in Nigeria will be able to subscribe to Prime Video using their local currency, and unlike how most have accessed the platform for region-specific content in the past, they would not require a VPN to stream content on the service.

Prime Video and other streaming services such as Netflix, Disney+, Canal+ and Showmax are vying for Africa’s 2026-projected 15 million video-on-demand subscribers. According to Digital TV Research, an analytics firm, Prime Video has 600,000 subscribers in Africa and might add 1.5 million new subscribers compared to Netflix’s 3 million subscribers in the next four years.

To gain more market share amid a streaming war for African content and eyeballs, Prime Video has been collaborating with filmmakers and content creators in Nigeria regarding the production of original and licensed content. The past couple of months has seen the service make strategic moves, such as closing theatrical outlet agreements with Anthill Studios, Inkblot Productions and Evoke Studios, hiring Insight Publicis as its creative agency and recruiting senior executives like Wangi Mba-Uzoukwu, head of Nigerian Local Originals, to develop original video content in Nigeria, Africa’s largest film industry.

Amazon Prime Video’s first Nigerian show is “Gangs of Lagos,” a local original crime action movie that follows three friends’ lives as they navigate the streets of Isale Eko in Lagos, Nigeria’s commercial city, scheduled to be ready for launch later this year. 

Tech Crunch

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Wednesday, June 8, 2022

Nigeria’s box office rakes in N653m revenue for May

The Cinema Exhibitors Association of Nigeria (CEAN) on Tuesday said that it generated N653 million from tickets sold across the country in May.


Mr Patrick Lee, National Chairman of CEAN, disclosed this while speaking with the News Agency of Nigeria (NAN) in Lagos.

“We had total sales of N653,229,100.00 for the month of May 2022.
“21 Nollywood films shown in May accounted for 28 per cent of total ticket sales while 14 films, Hollywood films accounted for about 69 per cent, with “Doctor Strange in the Multiverse of Madness” being the major outliner.


“Comparing April with May, ticket sales improved by about 12 per cent, with May being the highest-grossing month in 2022, so far.

Lee noted that the top five highest-grossing films in May are: “Doctor Strange in the Multiverse of Madness”; “King of Thieves”; “Sonic the Hedgehog2”; “The Lost City” and “The Perfect Arrangement”.


He said the films to be released across cinemas in June are: “Ex and Exes”; “Jurassic World: Dominion”; “The Order of Things”; “Flatus”; “Last Seen Alive”; “Light Year”; “Silent Baron”; “Black Phone”; “Elvis” and “Ile Owo”.

“It is exciting to see the mind-blowing box office performance of titles released in
May.


“Like we all anticipated, “Doctor Strange in the Multiverse of Madness” led the park with over N330million to consolidate on the continued monstrous performance of Nollywood’s rave-of-the-moment, “King of Thieves”.

“Doctor Strange in the Multiverse of Madness” now holds the record of the strongest weekend opening for a post-pandemic release in Nigerian cinemas.


“While “King of Thieves”, is so far, the highest-grossing Nollywood film since “Omo Ghetto the Saga”,” he said.

Vanguard

Wednesday, April 13, 2022

Video - Amazon Prime Video signs deal with Nollywood

Amazon Prime Video is looking to attract new subscribers from Africa through a new deal with Nigerian filmmakers. The movie streaming platform has signed exclusive streaming agreements with two Nigeria production companies, which analysts say could boost Nigeria’s film industry to become the country’s largest export. 

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Wednesday, August 18, 2021

Netflix first original series from Nigeria drops highly anticipated trailer

It is one of the most anticipated Nollywood films of all time and the trailer for King Of Boys: The Return Of The King was released Monday amid frenzy from fans of the crime and political thriller, who call themselves the KOB Army.

The seven-part project is Netflix's first Original Series from Nigeria and a sequel to the highly acclaimed 2018 King of Boys movie directed by leading director Kemi Adetiba.

Fans can now take a peek at what to expect, as formidable businesswoman Eniola Salami, played by Nollywood veteran Sola Sobowale, returns to Nigeria after a five-year exile eager to mete out blood-curdling punishments to her adversaries.

Following the success of the first installation, which made over N450 million ($1M) at the box office, Adetiba announced a sequel was in the works.

After a two-year wait, she revealed that the sequel initially intended to be a movie will be a Netflix Original limited series.

The KOB Army

The KOB Army has shown immense support for the franchise since the first movie, with fans making plans for viewing parties and special outfits when it premieres on August 27 on Netflix.

As the release day for the sequel draws nearer, the anticipation runs high as many wait with bated breath to see The Return Of The King. But fans are not the only ones eager; Adetiba describes the weight of the expectation as "awaiting a report card for the last year and a half of my life."

"My anxiety these days ranges from numb to severe...so I too am on tenterhooks, she says. "But I'm mostly absolutely thrilled by the love and support of the KOB ARMY. It's been so overwhelming. The massive anticipation simply shows us how well-loved KOB 1 is."

The King of Boys has been a stand-out movie for modern Nollywood. It was the sophomore film by Adetiba, whose directorial debut, The Wedding Party, was the unopposed Nollywood movie of the year 2016, being the highest-grossing film until January 2021 and spotlighting Adetiba, who already made her mark in the music and television industry, as a filmmaker of note.

The new installment will see old characters from the original, including actor Toni Tones, who reprises her role as a young Eniola Salami and musician Reminisce as Makanaki.

It also introduces new characters who have a bone to pick with Salami. Among them are seasoned actors Nse Ikpe-Etim and Nollywood heartthrob Richard Mofe Damijo.

King of Boys is a departure from the cheery, bright romcom of The Wedding Party into the dark crime-filled world of Eniola Salami, whose quest for power leaves a trail of dead bodies in her wake.
It was a wager which paid off in an industry known of late for primarily producing comedies to meet the audience's demand. Of the top 10 highest-grossing Nollywood movies, King of Boys is the sole thriller on the list.


Trusting the audience

Adetiba says the successful outing taught her not to cage her audience.

"I remember once in film school, an instructor said, 'If you treat your audience as if they were intelligent, they'll love you for it,'" she says.

"Yes, I was told that the audience wasn't ready for a film like KOB." Still, Adetiba and her brother, Remi Adetiba, who co-produces the franchise, persisted in bringing the project to light.

"Running on blind faith, we were all, "Go Big Or Go Home." It was our very own 'Do It Afraid' moment, but we jumped in the deep end, and our amazing audience, aka KOB ARMY, thanked us with their massive support. Just as my instructor said."

Not only was the genre a deviation from the norm in modern Nollywood, but her lead figure was complex in a way that is rarely done in the industry, where characters are usually portrayed as either good or evil.

Adetiba says it was vital for her to highlight this complexity because it mirrors real life.
"I love my characters to be relatable...There are many facets to you and I. Understanding this then creating a character that is one-dimensional is an injustice."

"So when I'm creating a character like Eniola Salami ... I'm interested in who s(he) is to all those different people. In Eniola's life, we have her family, those she encounters in everyday life, her legit business customers, then her interactions... in the 'underworld.'"

Adetiba says the production has been a real labor of love and promises a great time.
"We threw everything into this production... including the kitchen sink. We gave everything we had, so it's a product of REAL love, blood, sweat and tears. Most important of all, it's a great story."

By Anita Patrick

CNN

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